What Does Customer Acquisition Mean In A Digital World? Digital customer acquisition is one of the key priorities of modern Swiss SMEs. “So, how can we get more customers through the internet?” is...
Why Use Google Ads? Advertising on Google Ads makes it easy to reach out to potential customers. You get to advertise on the biggest online ad network on earth and drive traffic to your sales funnel. Yet, there are many other ways to generate traffi...
Why Your Influencer Content Needs A Shot In The Arm Influencer content faces the same challenge of all social media content. Which is the fact that social media can be very unpredictable. All it takes is one change in policy, scandal, or algorithm and there goes the reach of your content. This is why you […]
Overview Are you looking to do some influencer outreach in your niche? Many Swiss businesses do but aren’t clear about how to do it the right way. First impressions matter. That’s why you want to start your relationship with an influencer on the ...
Overview Influencer marketing is one of the hottest topics in marketing right now. With the market for influencers estimated to grow to $6.5 billion by 2019, it’s easy to understand why. But there is a lot of uncertainty around how to use it to get more customers and make sales. After all, who are these […]
Overview Google My Business (GMB) is an amazing tool to improve the visibility of your business on Google. It makes you appear in search results and maps. It’s also a vital part of your local SEO. Never heard of Search Engine Optimization (SEO) before? Have a look at our complete guide to SEO for Swiss […]
Overview What type of Swiss businesses can benefit the most from local SEO? If you’ve read our massive SEO guide by now, you might be asking yourself that question. And that’s exactly what we’ll be covering today. After reading this article you...
Overview Search Engine Optimization (SEO) is one of the key tools of digital marketing. At the end of this article, you’ll understand what SEO is. We’ll also cover how it can help your business get more customers and money online. We cover ev...
Introducing Google AdWords By the end of this article, you’ll understand what Google AdWords means for Swiss SMEs and how it works. If you’ve been reading or trying out a bit of digital marketing, it’s likely that you’ve come across this term...
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